A clone is your own knowledge answering when you are not there. You upload what you already have, your classes, your videos, your PDFs or your website, and it answers with that and only that. When it does not know something, it says so instead of making it up.
It handles the support you answer yourself today, it sells your products when someone asks about them, and it walks your students through the course. It can live inside your training and, in there, it knows which lesson the question is coming from.
And it can be a clone of you, speaking in the first person and writing the way you write, or your brand's assistant with its own name and face. That is decided in Your clone, separately for each clone.
It answers the way you would, under the rules you set it
Is this any use if I am just starting and have no customers yet?
Yes, and that is exactly where module 2 starts: your first customers do not come from ads, they come from the people who already know you.
From your class 12, "Your first customers"
Knowledge
What it knows. You upload your lessons, videos, PDFs or website and it gets transcribed and organised on its own. It belongs to the whole account, so you upload it once and all your clones use it.
Your clone
Who it is and what it does. You create it by choosing its type (Teaching, Sales, Deliverables or Custom) and give it a name, a face and a way of speaking. In its Brain you choose which part of your Knowledge it uses.
Channels
Where it answers: on your website, on its own page, inside your members area, on WhatsApp, on Instagram or on Discord.
Two live in Knowledge and the third in Your business, and they differ in how much you decide. With your material the clone learns and answers on its own, in the FAQs you dictate the answer, and in each product's sheet you write what is official and no longer up for discussion.
This is the material it learns from. A video, a PDF, your website, a whole course or plain text goes in, and it is transcribed and split on its own.
Its answers come from here, so the clone is worth whatever you upload. No material, no clone, however well the rest is set up.
For the questions where you do not want it improvising, like the price or what happens if someone asks for a refund. You write the answer and the clone uses it.
And you can attach an action to it: hand over a PDF, take them to checkout, or pass the conversation to a person.
The official word on each product: what it includes, what it costs, who it is for and who it is not for.
When someone asks about it, the clone answers from there and not from something you said in a video two years ago. That is what stops it contradicting its own price.
You can have one clone for each job, for example a tutor inside your course and a seller on WhatsApp. They all read from your Knowledge and Your business, so the material is uploaded once, but each has its own name, face, way of speaking, instructions and message limit.
And its reach: in each clone's Brain you choose which courses and content it uses. The Sales clone sees your courses' syllabus so it can sell them without giving the lessons away, and the tutor explains them in full to the people who bought them.
In Conversations you open any answer and see which material it used, what it remembered about that person and which instructions it had in front of it.
If you did not like it, you write there and then how you would have put it, and that becomes the right answer from the next time on.
If the clone cannot resolve something, or someone asks for a person, it offers the way out right there in the chat: they send you an email without leaving the conversation and it lands in your inbox. Nobody is left stranded talking to a clone.
And you are left with the list of what people ask that it still cannot answer, which is where training it further pays off.